Audience Relationship Management

We also offer an all-inclusive service that provides all the resources required for successful Audience Relationship Management customized to the client needs to meet the needs of existing and potential audiences to help organisations to develop on-going relationships with targeted audiences. ARM provides digital strategies, solutions and services to assist organizations in better defining, segmenting, and understanding, serving and retaining their audience.


With ARM, the client will discover an unparalleled ability to acquire, analyze, correlate and understand data related to your audience, and go on to build additional corporate performance management applications, ranging from financial reporting to sales analysis to trends spotting and advanced predictive forecasting to be able to conceive, create, develop and roll out new products and services that caters for your audience's exact needs.

  • Content Management

    Develop a dynamic multi-channel digital presence (Web, Mobile, Tablet, Facebook, Twitter, Foursquare, and Interactive Kiosks)and more. Smartly aggregate, create, manage, schedule, target and publish content through ADAMANTIUM.

  • Communication Management

    Unicast, narrowcast or broadcast SMS, Email and Push Notification to your audience. Smartly create, manage, schedule, target and push you messages through ADAMANTIUM.

  • Contact Management

    Gather consumer information through multiple channels (Online, Mobile, Tablet, Facebook, Kiosk, Data entry and more) for marketing and communication purposes. Segment consumer data into dynamic groups to monitor trends and behaviors.

  • Loyalty Management

    Develop card less, card-based or mobile-based membership / loyalty programs. Get the ability to create, manage, schedule and target multi-programs based on points, instant discount or rebate schemes, in real time. Dynamically manage your reward and redemption schemes and integrate your program over multiple channels (Web, Mobile, Tablet, Facebook and more).

  • Coupons Management

    Create, manage, schedule, target and publish deals, discounts, rebates or promotional coupons. Coupons can be published online (Web, Mobile, Tablet, Facebook and more), or activated through QR code (in-store, outdoor, etc…)

  • Booking Management

    Develop a multi-channel (Web, Mobile, Tablet, Facebook, Kiosk and more) booking engine for events, services or products. Enable ticketing, seat picking, e-ticketing and more, along with online / mobile payment.

  • Gamification

    Develop and dynamically manage competitions, games, sweepstakes and more through Web, Mobile, Tablet, Facebook, Kiosk, QR and more. Create viral effect through voting, polling, leaderboards and more.

  • I –to- I Activations

    Using Tablets (iPads / Androids), engage your client with smart, fast interactive games, make them enter a draw or win an instant gift. Gather clean client information in seconds and grow your contacts database in real time.

  • Advertising Management

    Create, manage and publish over multi-channels (Web, Mobile, Tablet, Facebook, Kiosks and more) smart and targeted ads. Use smart, clever and non-disruptive approach to display these ads (like in photo galleries, before playing a movie, upon check out, etc…)

  • Geo-location Marketing

    Target your audience with specific content based on their geo-location. Push deals, promotions, news, articles or any kind of information based on location, time and user profile.

  • Behavioral Marketing

    Create dynamic audience segment based on various criteria (like age, gender, location, number of points, number of visits, etc…) and target each segment with specific content and communication. Web, Mobile, Tablet and Facebook content will look different for every audience segment. Personalized approach at its best!

  • Augmented reality (AR)

    AR is a live, direct or indirect, view of a physical, real-world environment whose elements are augmentedby computer-generated sensory input such as sound, video, graphics or GPS data. It is related to a more general concept called mediated reality, in which a view of reality is modified (possibly even diminished rather than augmented) by a computer. As a result, the technology functions by enhancing one's current perception of reality.By contrast, virtual reality replaces the real world with a simulated one. Augmentation is conventionally in real-time and in semantic context with environmental elements, such as sports scores on TV during a match. With the help of advanced AR technology (e.g. adding computer vision and object recognition) the information about the surrounding real world of the user becomes interactive and digitally manipulable. Artificial information about the environment and its objects can be overlaid on the real world.

  • E-ticketing

    E-ticketing is an environmental friendly reservation. You can choose and book any event (Sports, Cinema and concerts, etc…) tickets could be reserved though iPads, Smartphones, Tablets, Facebook and ATM machines.
    The principal advantage of e-ticketing is the fact that it reduces booking expense by eliminating the need for printing and mailing paper documents. Another advantage is that it eliminates the possibility of critical documents getting lost in the mail or being sent to the wrong address.